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Hotel Chat

Welcome to the Navarino Hotel Blog

Thursday, May 18, 2017

The Upside Of Independents

A handful of hotel owner and operators with varying portions of their portfolios represented by independent properties convened for a panel during the recent ILES (Independent Lodging Executive Summit) in Las Vegas and assessed the current market for non-branded assets.

Held at the Hard Rock Las Vegas, the event was co-produced by Hotel Interactive® and blended BITAC®’s one-on-one meetings format with the more traditional ILES trade show experience. In a panel entitled “Managing To Increase Asset Value,” the executives weighed in on everything from financing to best practices among independents.  Read More »

Monday, March 27, 2017

The Achilles heel of distribution

Distribution has always dominated its relationship with the producer. Macy’s, Marks & Spencer and Amazon are what Tourico, GTA and, lately, Expedia are in the hotel industry. Meanwhile, the product’s owner, in our case the hotel, sees its profits increasingly reduced without knowing what to do about it.

The keys to the distributor’s success are not easy to replicate yet still simple:

Volume or scaling to dilute fixed costs as well as gaining negotiating power to reduce unit costs.
Large technological investment.
Presence in the best showcases (visibility), something unreachable for producers.
Constant pressure on its producers to increase their distribution margins and guarantee the inventory.
Maximising income (retail price revenue management, playing with their own profits), for which being able to set the final sales price is key.
Strong control that the product will not sell on another channel at a lower rate (parity check) and react in the event that it does happen. Read More »

Thursday, March 23, 2017

Why Independent Hotels Are Thriving

The data has spoken. In 2016, sweeping uptakes in occupancy, average daily rate (ADR), and revenue per available room (RevPAR) revealed that independent hotel properties outperformed their branded brethren. Now, we find ourselves at the point in the lodging cycle where the non-branded universe is showing stronger growth rates than the chains. This is excellent news for investors and owners of non-branded hotels. Read More »

Tuesday, February 28, 2017

Why GDS will remain a crucial booking channel for hoteliers in 2017 and beyond

According to Phocuswright’s latest U.S. Online Travel Overview, despite the growth of online booking, offline sales will continue to dominate the marketplace in 2017. GDS bookings increased by 11.6 percent year over year from 2015 to 2016 in a sample of over 6,000 hotels worldwide. -

See more at: http://hotelmarketing.com/index.php/content/article/why_gds_will_remain_a_crucial_booking_channel_for_hoteliers_in_2017_and_bey#sthash.nhJHFAQh.dpuf Read More »

Wednesday, January 18, 2017

2017: Grow Your Hotel’s Direct Bookings, 10 Things You Must Do

There’s been a huge amount of talk in the industry recently about direct bookings, in an attempt to loosen the hold that OTAs have on the industry. A term we hear a lot is that they are a “necessary evil” for us all. It would be a wonderful world if we could turn off OTAs for all hotels, but then you would miss out on huge amounts of exposure from these sites, as guests use them to research their trips. Read More »