A full Hotel is a Happy Hotel

Increase your bookings and
start seeing smiles everywhere

Increase your bookings and start seeing smiles everywhere

Revenue Management can help hotels to:

  • Assess future consumer behaviour under dynamically changing market conditions.
  • Determine the most effective way to price and allocate inventories to reach each and every future consumer.
  • Communicate this data instantaneously to hotel distribution outlets.
  • Serve as a decision-support system for operational functions, such as pricing, reservations and marketing.
  • While information technology is a key part of revenue management, it is more important to first establish sound Revenue Management principles and cohesive managerial structures and to abide by them, and then evaluate and invest in decision support tools and systems that will fit into those processes.

In General:

  • Ensuring rates are bookable for a rolling 12 months
  • Ensure you have retail rate choices that are competitive for both the business and leisure customers - use fencing or rules to keep business customers paying appropriate price point and leisure at a competitive price point
  • Create packages that make sense for your market and analyse production to ensure the packages are meeting the needs of the customer segment - if they are not buying - is it marketing related or not the right package elements?
  • Negotiated rates should be loaded for 15 months to avoid rates going "dark" during RFP and/or acceptance process - and proposed rates pre-loaded during RFP process
  • Room cost analysis to determine profitability of different sources of bookings
  • Is your guarantee/cancel policy competitive? Shop your competitors to ensure you are not too lax or too restrictive with your general policies
  • Ensure the guarantee and cancel policies are consistent across channels and websites
  • Ensure front desk agents are trained to overcome the question of "is there a lower rate available?" at check in to avoid rate trade down

For Assistance and Strategic advice on: Rate planning and availability; Rate structure both corporate and leisure; Positioning in the market place; Developing travel agent relationships; Maximising returns; Corporate rate loading and RFP’s; Consortia development; please contact us at support@navarinoservices.com.

Contact us to find out what we can do for your hotel
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Latest News

Thursday, February 08, 2018

SiteMinder unveils the top 15 revenue-generating hotel booking channels of 2017

Sydney, Australia – The global hotel industry’s leading cloud platform, SiteMinder, today reveals the 15 booking channels that generated the greatest revenue for hotels in key tourism destinations in 2017. The lists are based on the 72 million hotel reservations that passed through SiteMinder’s channel management solution during the year to produce US$21.53 billion in gross revenue for the company’s 28,000 hotel customers. Read More »

Read our Latest News
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Hotel Blog

Thursday, February 08, 2018

GDS still key for hotel distribution

Research by hotel cloud platform Siteminder reveals that global distribution systems (GDSs) still make up a large part of the global hotel industry’s revenue stream. Read More »

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Booking Tips

Use a basic rate structure - Rack, Corporate and Promotional. Always load your best prices, and use: Manage > Availability > Rate Override to edit your rates on an ad hoc basis.


Read all Booking Tips