A full Hotel is a Happy Hotel

Increase your bookings and
start seeing smiles everywhere

Increase your bookings and start seeing smiles everywhere

Sales and Marketing Solutions

We understand that as an independent hotelier you wish to grow your revenue and business whilst maintaining your own brand identity and operations.  However, we also know that being independent can bring its own set of challenges in capturing market share from the larger Chains and Brand hotels.

Our Sales & Marketing Solutions focus on assisting the independent hotelier to compete and grow their revenue in the corporate market, through the GDS via Global TMCs (Travel Management Companies) and HBAs (Hotel Booking Agents), and in the leisure market via leisure travel agency agreements, OTA opportunities and meta-search connections.

Corporate RFP & Consortia Opportunities

Corporate Travel remains the largest segment of business booked via the GDS and is rapidly expanding out to IDS linked HBA’s (Hotel Booking Agents) and OTA (Online Travel Agent) sites.  Cornering this business and setting up Corporate Negotiated Rates is the key to driving volume via these channels. The question often asked, especially for independent hoteliers, is "How?"

At Navarino Services we work closely with our hotel partners to assist in identifying key corporate customers along with providing support in negotiating and loading client specific rates onto relevant channels. This enables our hoteliers to not only negotiate rate agreements at local or regional offices but to realise the full potential of negotiated rates that are available to qualified corporate travellers globally.

Navarino Services propose access to an extensive variety of Multi-National Corporate RFPs available across various RFP platforms and channels along with annual access to all Global Consortia Programmes.  We partner with Global TMCs (Travel Management Companies), Travel Agents and Hotel Booking Agents to bring exclusive opportunities and invitations for our hotels, including direct Corporate RFP opportunities, and access to Global Preferred status with American Express and Carlson Wagonlit Travel.

By offering Preferred Rates to Global Consortia (cooperatives of travel agencies) and TMCs, hoteliers can ensure their property does not miss out on the opportunity to win a share of this business.

Global Consortia Programmes available to our hotel partners include:

ABC Corporate Services; American Express Preferred Extras Programme; BCD Travel; Capita Travel and Events; Carlson Wagonlit Travel; CCRA; CWT Sato Travel; DER and DERTour; DERHotel; Ehotel; Flight Centre; FedRooms & FedRooms International; GSM Travel Management; GTMC; Hickory Global Partners; HRG Global Hotel Programme; ITP (International Travel Partners); JTB (Japan Travel Bureau); Omega World Travel; Radius Travel; THOR; Travelgraphics; TravelSavers; Travel & Transport; Travel Leaders, Tzell Worldwide; WIN (Worldwide Independent Travel Network).

Navarino Services produce comprehensive reporting, showing detailed information on which agents are booking into a certain in-bound foot print and to which Consortia Programmes they belong. This reporting, along with a consultative approach from our experienced Account Management Team, will help you to determine the most lucrative consortia programmes to join and which agencies to target.

Leisure Travel

Navarino Services distributes property content, information, inventory and rates to an extensive range of Online Travel Agents, Tour Operators and Travel Search Sites to increase Leisure Travel opportunities.

We can assist you with connecting your property to 100’s of Global Online Travel Sites via the IDS (Internet Distribution System). We have relationships in place with all relevant IDS Partners, providing your hotel with the contacts, information and support required to target the most relevant partners to increase your revenue.

We are also able to increase your marketing and distribution with access to various Meta-Search programmes including Google Hotel Price Ads, TripAdvisor, Kayak and many more.

Navarino Services also provides direct connect channel management services to the industry’s leading Global Travel OTAs, please review our Channel Management pages for further details.

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Latest News

Tuesday, April 18, 2017

Small Hotels Boost Business with Loyalty & Reward Programs

Loyalty and reward programs can help make up the difference between having average occupancy rates or a fully booked calendar. In fact, according to Phocuswright April 2015 report, (Dis)Loyalty and the U.S. Leisure Traveler, “62% of frequent travelers used hotel loyalty programs.” So, if the majority of travelers are taking advantage of these, shouldn’t your hotel be on board to offer one as well?

According to Cornell University’s School of Hotel Administration study, Assessing the Benefits of Reward Programs: A Recommended Approach and Case Study from the Lodging Industry, we also know that “the number of annual room-nights for each guest increased by nearly 50 percent,” and that “such frequent traffic resulted in noteworthy revenue gains per year—up 57 percent.”

Yet, small hoteliers often dismiss loyalty programs as tools of leverage for the already mass-marketed hotel chains. I’m here to dispel that rumor because there are many ways that independent properties can benefit; they just need to know where to start.

Here are four great ways small hotels can (and do) boost business with customizable hotel loyalty programs. Read More »

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Hotel Blog

Thursday, May 18, 2017

The Upside Of Independents

A handful of hotel owner and operators with varying portions of their portfolios represented by independent properties convened for a panel during the recent ILES (Independent Lodging Executive Summit) in Las Vegas and assessed the current market for non-branded assets.

Held at the Hard Rock Las Vegas, the event was co-produced by Hotel Interactive® and blended BITAC®’s one-on-one meetings format with the more traditional ILES trade show experience. In a panel entitled “Managing To Increase Asset Value,” the executives weighed in on everything from financing to best practices among independents.  Read More »

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Booking Tips

Use the Travel Agent Production Report - this can show you how much business each travel agent has given you over a selected period of time. You can also use this as a marketing tool, as the report contains each agent’s mailing address, telephone, fax and sometimes Email address so that you can send any promotions you have to them directly.


Read all Booking Tips